:root{
  --bg:#141414;
  --paper:#1b1b1b;
  --ink:#f5f3f0;
  --maroon:#a84545;
  --maroon-deep:#7c2d2d;
  --grey:#9a9a9a;
  --rule:rgba(255,255,255,.14);
  --display:'Playfair Display', Georgia, serif;
  --body:'Inter', -apple-system, BlinkMacSystemFont, sans-serif;
}
*{margin:0;padding:0;box-sizing:border-box;}
html{scroll-behavior:smooth;}
@media (prefers-reduced-motion: reduce){
  html{scroll-behavior:auto;}
  *,*::before,*::after{animation:none!important;transition:none!important;}
}
body{
  font-family:var(--body);
  color:var(--ink);
  background:var(--bg);
  line-height:1.65;
  font-size:16px;
  -webkit-font-smoothing:antialiased;
}
a{color:var(--ink);text-decoration-thickness:1px;text-underline-offset:3px;}
a:hover{color:var(--maroon);}
a:focus-visible{outline:2px solid var(--maroon);outline-offset:3px;}
.wrap{max-width:880px;margin:0 auto;padding:0 24px;}

/* ---------- top bar ---------- */
.topbar{
  display:flex;justify-content:space-between;align-items:center;
  padding:22px 0;border-bottom:1px solid var(--rule);
  font-size:13px;letter-spacing:.04em;
}
.topbar .mark{font-weight:700;display:flex;align-items:center;gap:12px;letter-spacing:.02em;text-decoration:none;}
.topbar a.mark:hover{color:var(--ink);}
.topbar .logo{height:28px;width:auto;display:block;}
.topbar nav a{margin-left:22px;text-decoration:none;color:var(--grey);}
.topbar nav a:hover{color:var(--maroon);}
@media(max-width:560px){.topbar nav a{margin-left:14px;}}

/* ---------- hero ---------- */
.hero{
  padding:72px 0 64px;
  display:grid;grid-template-columns:340px 1fr;
  gap:56px;align-items:center;
}
.hero-photo{position:relative;}
.hero-photo::before{
  content:'';position:absolute;
  left:-14px;top:0;bottom:0;width:14px;
  background:var(--maroon-deep);
}
.hero-photo img{
  display:block;width:100%;height:auto;
  max-height:440px;object-fit:cover;
}
@media(max-width:720px){
  .hero{grid-template-columns:1fr;gap:40px;padding-top:56px;}
  .hero-photo{max-width:320px;}
}
.eyebrow{
  font-size:12px;font-weight:700;letter-spacing:.22em;
  text-transform:uppercase;color:var(--maroon);margin-bottom:22px;
}
h1{
  font-family:var(--display);font-weight:700;
  font-size:clamp(56px,11vw,110px);
  line-height:.95;letter-spacing:-.01em;
  text-transform:uppercase;
  color:var(--ink);
}
.hero .meta{
  margin-top:34px;display:flex;flex-wrap:wrap;gap:10px 34px;
  font-size:14px;color:var(--grey);
}
.hero .meta a{color:var(--ink);text-decoration:none;border-bottom:1px solid var(--rule);}
.hero .meta a:hover{border-color:var(--maroon);color:var(--maroon);}

/* ---------- pull quote (signature) ---------- */
.quote{padding:24px 0 72px;}
.quote-inner{
  position:relative;
  border-left:2px solid var(--maroon);
  padding:8px 0 8px 40px;
  max-width:680px;
}
.quote-inner::before{
  content:'\201C';
  font-family:var(--display);
  font-size:120px;line-height:1;
  color:rgba(255,255,255,.18);
  position:absolute;left:32px;top:-58px;
  pointer-events:none;
}
.quote-inner p{
  font-family:var(--display);
  font-size:clamp(20px,2.6vw,26px);
  line-height:1.5;font-weight:500;
  color:var(--ink);
}
@media(max-width:560px){
  .quote-inner::before{font-size:88px;top:-42px;left:20px;}
  .quote-inner{padding-left:28px;}
}

/* ---------- testimonial ---------- */
.testimonial{padding:64px 0 8px;}
.testimonial .attr{
  font-family:var(--body);font-size:13px;font-weight:600;
  letter-spacing:.08em;text-transform:uppercase;
  color:var(--grey);margin-top:16px;
}

/* ---------- sections ---------- */
section{padding:56px 0;border-top:1px solid var(--rule);}
h2{
  font-family:var(--display);
  font-size:15px;font-weight:700;letter-spacing:.16em;
  text-transform:uppercase;color:var(--maroon);
  margin-bottom:8px;
}
h2::after{
  content:'';display:block;width:64px;height:4px;
  background:var(--maroon);margin-top:14px;
}
.section-lede{
  font-family:var(--display);
  font-size:clamp(24px,3.4vw,34px);
  font-weight:600;line-height:1.25;
  margin:26px 0 14px;max-width:640px;
  color:var(--ink);
}
p.body{max-width:640px;color:#cfcac4;margin-bottom:16px;}

/* ---------- stats ---------- */
.stats{
  display:grid;grid-template-columns:repeat(4,1fr);
  gap:0;margin:40px 0 34px;
  border-top:1px solid var(--rule);border-bottom:1px solid var(--rule);
}
.stat{padding:26px 18px 26px 0;}
.stat + .stat{border-left:1px solid var(--rule);padding-left:22px;}
.stat .n{
  font-family:var(--display);font-weight:700;
  font-size:clamp(30px,4.4vw,44px);line-height:1;
  color:var(--ink);
}
.stat .l{
  font-size:13px;letter-spacing:.01em;
  color:var(--grey);margin-top:10px;line-height:1.5;
}
@media(max-width:720px){
  .stats{grid-template-columns:1fr 1fr;}
  .stat{padding:22px 16px 22px 0;}
  .stat:nth-child(3){border-left:none;padding-left:0;}
  .stat:nth-child(1),.stat:nth-child(2){border-bottom:1px solid var(--rule);}
}
.case-link{
  display:inline-block;margin-top:6px;
  font-weight:600;font-size:15px;
  text-decoration:none;color:var(--ink);
  border-bottom:2px solid var(--ink);
  padding-bottom:2px;
}
.case-link:hover{border-color:var(--maroon);color:var(--maroon);}
.footnote{font-size:13px;color:var(--grey);margin-top:14px;max-width:640px;}

/* ---------- swipeable case-study gallery ---------- */
.gallery-wrap{margin:40px -24px 0;}
.gallery{
  display:flex;gap:14px;overflow-x:auto;
  scroll-snap-type:x mandatory;
  padding:4px 24px 18px;
  -webkit-overflow-scrolling:touch;
  scrollbar-width:thin;scrollbar-color:var(--maroon) transparent;
}
.gallery::-webkit-scrollbar{height:6px;}
.gallery::-webkit-scrollbar-thumb{background:var(--maroon);border-radius:4px;}
.gallery img{
  scroll-snap-align:start;flex:0 0 auto;
  width:232px;height:290px;object-fit:cover;
  border:1px solid var(--rule);
  background:#000;
  cursor:zoom-in;
}
.gallery-hint{
  font-size:12px;letter-spacing:.08em;text-transform:uppercase;
  color:var(--grey);margin:0 24px 4px;
}

/* ---------- lightbox ---------- */
.lightbox{
  position:fixed;inset:0;z-index:200;
  background:rgba(10,10,10,.95);
  display:flex;align-items:center;justify-content:center;
  padding:64px 24px;
  opacity:0;visibility:hidden;
  transition:opacity .2s ease;
}
.lightbox.is-open{opacity:1;visibility:visible;}
.lightbox img{
  display:block;
  max-width:min(720px,86vw);max-height:78vh;
  width:auto;height:auto;object-fit:contain;
  border:1px solid var(--rule);background:#000;
  cursor:default;
}
.lightbox-close,.lightbox-nav{
  position:absolute;
  border:1px solid var(--rule);background:rgba(20,20,20,.7);
  color:var(--ink);cursor:pointer;
  display:flex;align-items:center;justify-content:center;
  transition:border-color .15s,color .15s;
}
.lightbox-close:hover,.lightbox-nav:hover{border-color:var(--maroon);color:var(--maroon);}
.lightbox-close{top:20px;right:24px;width:40px;height:40px;font-size:22px;line-height:1;}
.lightbox-nav{top:50%;transform:translateY(-50%);width:48px;height:48px;font-size:20px;}
.lightbox-prev{left:16px;}
.lightbox-next{right:16px;}
.lightbox-counter{
  position:absolute;bottom:26px;left:50%;transform:translateX(-50%);
  font-size:12px;letter-spacing:.08em;text-transform:uppercase;color:var(--grey);
}
@media(max-width:640px){
  .lightbox{padding:56px 12px;}
  .lightbox-nav{width:40px;height:40px;font-size:17px;}
  .lightbox-prev{left:6px;}
  .lightbox-next{right:6px;}
  .lightbox-close{top:10px;right:10px;}
}

/* ---------- lightbox with caption (design showcase) ---------- */
.lightbox-with-caption .lightbox-content{
  display:flex;flex-direction:column;align-items:flex-start;
  max-width:min(680px,88vw);
}
.lightbox-with-caption img,.lightbox-with-caption video{
  display:block;width:100%;max-height:62vh;
  height:auto;object-fit:contain;
  border:1px solid var(--rule);background:#000;
  cursor:default;
}
.lightbox-caption{margin-top:22px;max-width:100%;}
.lightbox-caption .d-num{font-size:13px;}
.lightbox-caption .d-text{font-size:15px;margin-top:8px;color:#cfcac4;line-height:1.6;}
@media(max-width:640px){
  .lightbox-caption{margin-top:16px;}
}

/* ---------- selected work: homepage cards ---------- */
.work-cards{
  display:grid;grid-template-columns:1fr 1fr;gap:24px;
  margin-top:34px;
}
.work-card{
  display:block;text-decoration:none;color:var(--ink);
  border:1px solid var(--rule);padding:32px 28px;
  transition:border-color .15s;
}
.work-card:hover{border-color:var(--maroon);color:var(--ink);}
.work-card-eyebrow{
  font-size:12px;font-weight:700;letter-spacing:.16em;
  text-transform:uppercase;color:var(--grey);
}
.work-card-title{
  font-family:var(--display);font-size:22px;font-weight:600;
  margin:12px 0 12px;line-height:1.25;
}
.work-card-desc{font-size:14px;color:#cfcac4;line-height:1.55;}
.work-card-link{
  display:inline-block;margin-top:20px;font-size:13px;font-weight:600;
  letter-spacing:.03em;color:var(--maroon);
}
@media(max-width:720px){.work-cards{grid-template-columns:1fr;}}

/* ---------- project page (subpage) header ---------- */
.back-link{
  display:inline-block;margin:36px 0 8px;font-size:13px;
  color:var(--grey);text-decoration:none;letter-spacing:.02em;
}
.back-link:hover{color:var(--maroon);}
.project-header{padding:20px 0 40px;}
.project-title{
  font-family:var(--display);font-weight:700;
  font-size:clamp(40px,7vw,72px);line-height:1.02;
  letter-spacing:-.01em;text-transform:uppercase;
  margin:16px 0 20px;color:var(--ink);
}

/* ---------- section sub-heading (within a project page) ---------- */
.subsection{padding:56px 0 0;}
.subsection + .subsection{margin-top:64px;padding-top:56px;border-top:1px solid var(--rule);}
.subsection h2{margin-bottom:8px;}
.subsection .section-lede{margin:20px 0 14px;font-size:clamp(22px,3vw,30px);}

/* ---------- 2-up stats variant ---------- */
.stats-2{grid-template-columns:repeat(2,1fr);}
.stats-2 .stat{padding:26px 28px 26px 0;}
.stats-2 .stat + .stat{padding-left:28px;}

/* ---------- social proof: post grid ---------- */
.social-grid{
  display:grid;grid-template-columns:repeat(3,1fr);gap:22px;
  margin-top:30px;
}
.social-tile{display:block;text-decoration:none;color:inherit;}
.social-tile:hover .social-caption{color:var(--ink);}
.social-tile:hover img{border-color:var(--maroon);}
.social-grid figure{margin:0;}
.social-grid img{
  display:block;width:100%;height:260px;object-fit:cover;
  border:1px solid var(--rule);background:var(--paper);
  transition:border-color .15s;
}
.social-pair{display:flex;gap:2px;height:260px;overflow:hidden;border:1px solid var(--rule);}
.social-pair img{height:100%;border:none;flex:1 1 50%;}
.social-grid figcaption{margin-top:14px;}
.social-caption{font-size:14px;color:#cfcac4;line-height:1.5;transition:color .15s;}
.social-metric{
  display:block;margin-top:8px;font-size:12px;font-weight:700;
  letter-spacing:.06em;text-transform:uppercase;color:var(--maroon);
}
@media(max-width:720px){
  .social-grid{grid-template-columns:1fr;}
  .social-grid img{height:300px;}
  .social-pair{height:300px;}
  .stats-2{grid-template-columns:1fr 1fr;}
}

/* ---------- graphic design showcase ---------- */
.design-banner{margin:34px 0;border:1px solid var(--rule);background:var(--paper);}
.design-banner img,.design-banner video{display:block;width:100%;height:auto;}
.design-banner + .footnote{margin-top:14px;}
.design-banner-caption{font-size:12px;letter-spacing:.08em;text-transform:uppercase;color:var(--grey);margin:14px 0 0;}
.design-grid{
  display:grid;grid-template-columns:repeat(3,1fr);gap:22px;
  margin-top:26px;
}
.design-grid figure{margin:0;}
.design-grid img{
  display:block;width:100%;height:280px;object-fit:contain;
  background:var(--paper);border:1px solid var(--rule);
}
.design-grid figcaption{margin-top:14px;}
.d-num{
  font-family:var(--display);font-weight:700;color:var(--maroon);
  font-size:13px;letter-spacing:.05em;text-transform:uppercase;
}
.d-text{font-size:14px;color:#cfcac4;margin-top:6px;line-height:1.55;}
@media(max-width:720px){
  .design-grid{grid-template-columns:1fr;}
  .design-grid img{height:340px;}
}

/* ---------- design showcase: hover carousel ---------- */
.design-carousel-wrap{margin:26px -24px 0;}
.design-carousel{
  display:flex;gap:14px;overflow-x:auto;
  scroll-snap-type:x mandatory;
  padding:4px 24px 18px;
  -webkit-overflow-scrolling:touch;
  scrollbar-width:thin;scrollbar-color:var(--maroon) transparent;
}
.design-carousel::-webkit-scrollbar{height:6px;}
.design-carousel::-webkit-scrollbar-thumb{background:var(--maroon);border-radius:4px;}
.design-carousel-item{
  position:relative;scroll-snap-align:start;flex:0 0 auto;
  width:280px;height:330px;
  border:1px solid var(--rule);background:var(--paper);
  overflow:hidden;
}
.design-carousel-item[data-img]{cursor:zoom-in;}
.design-carousel-item[data-img]:hover{border-color:var(--maroon);}
.design-carousel-item[data-img]:focus-visible{outline:2px solid var(--maroon);outline-offset:2px;}
.carousel-expand{
  position:absolute;top:10px;right:10px;z-index:2;
  width:34px;height:34px;
  border:1px solid var(--rule);background:rgba(20,20,20,.75);color:var(--ink);
  display:flex;align-items:center;justify-content:center;
  font-size:16px;line-height:1;cursor:pointer;
  transition:border-color .15s,color .15s;
}

/* ---------- mailer carousel (portrait email screenshots) ---------- */
.mailer-carousel-item{
  position:relative;scroll-snap-align:start;flex:0 0 auto;
  width:210px;height:440px;cursor:zoom-in;
  border:1px solid var(--rule);background:var(--paper);
  overflow:hidden;
}
.mailer-carousel-item:hover{border-color:var(--maroon);}
.mailer-carousel-item:focus-visible{outline:2px solid var(--maroon);outline-offset:2px;}
.mailer-carousel-item img{
  display:block;width:100%;height:100%;object-fit:contain;background:var(--paper);
}
@media(max-width:560px){
  .mailer-carousel-item{width:175px;height:370px;}
}
.carousel-expand:hover,.carousel-expand:focus-visible{border-color:var(--maroon);color:var(--maroon);}
.design-carousel-item img,.design-carousel-item video{
  display:block;width:100%;height:100%;object-fit:contain;background:var(--paper);
}
.design-carousel-caption{
  position:absolute;left:0;right:0;bottom:0;
  padding:18px 16px 14px;
  background:linear-gradient(180deg,rgba(20,20,20,0) 0%,rgba(10,10,10,.92) 68%);
  opacity:0;transform:translateY(6px);
  transition:opacity .2s ease,transform .2s ease;
  pointer-events:none;
}
.design-carousel-item:hover .design-carousel-caption,
.design-carousel-item:focus-within .design-carousel-caption{
  opacity:1;transform:translateY(0);
}
.design-carousel-caption .d-num{font-size:12px;}
.design-carousel-caption .d-text{margin-top:4px;}
@media(max-width:560px){
  .design-carousel-item{width:230px;height:280px;}
}

/* ---------- numbered lists (fashion of the carousel) ---------- */
.marked-list{list-style:none;margin-top:34px;max-width:680px;
  display:flex;flex-direction:column;gap:34px;}
.marked-list li{display:flex;gap:26px;align-items:flex-start;}
.marked-list .mk{
  font-family:var(--display);font-weight:700;font-size:26px;
  color:var(--maroon);flex-shrink:0;width:46px;line-height:1.4;
}
.marked-list .mtext{flex:1;}
.marked-list .s-name{
  font-family:var(--display);font-size:20px;font-weight:600;line-height:1.3;
  color:var(--ink);
}
.marked-list .s-desc{color:#cfcac4;font-size:15px;margin-top:6px;}

/* ---------- contact ---------- */
.contact .section-lede{margin-bottom:26px;}
.contact-row{display:flex;flex-wrap:wrap;gap:14px 40px;font-size:16px;}
.contact-row a{font-weight:600;text-decoration:none;color:var(--ink);border-bottom:2px solid var(--ink);padding-bottom:2px;}
.contact-row a:hover{border-color:var(--maroon);color:var(--maroon);}

/* ---------- footer ---------- */
footer{
  border-top:1px solid var(--rule);margin-top:72px;
  padding:26px 0 40px;
  display:flex;justify-content:space-between;flex-wrap:wrap;gap:12px;
  font-size:13px;color:var(--grey);letter-spacing:.03em;
}